Fijazz

The Costa Rica International Jazz Festival serves as a bridge, connecting the human and social values of jazz with the preservation and expansion of Costa Rican musical culture.

My Role:
Art Director - Freelance Designer
Duration:
4 Months.
Team:
Solo Project

The Challenge

Improvisation as a powerful tool for change.

The Goal

Our aim was to craft a fresh brand identity for the Costa Rica Jazz Festival, encompassing everything from a new logo to social media assets, backdrop banners, staff badges, posters, and various collateral materials.

Areas of expertise

  • Branding
  • Art Direction
  • Social Media

"Through national and international cultural exchanges, it aims to curate a diverse offering of cultural events."

Concept

Biodiversity.

Reflecting the country's rich ecological diversity, FIJAZZ's color palette and style draw inspiration from the vibrant hues of Costa Rican hummingbirds and the diverse nature found in tropical forests.

Animated Logo

Perfect for video intros

Design Guidelines

Consistency is a MUST.

Keep Digging

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